Committing to green claims as a business is a huge promise to deliver on. For ecommerce stores, Shopify is leading …
Continue reading “Evaluating the Carbon Emissions of Shopify Themes”
As website owners say goodbye to Universal Analytics, transitioning smoothly from Universal Analytics (UA) to Google Analytics 4 (GA4) is …
Continue reading “Transitioning to GA4 – First Steps to A Successful Journey”
Last edit: May 28, 2024; Added details on how to check the referring url for Google Discover. Google Discover is …
Continue reading “How to Optimize & Track Google Discover in Google Analytics”
Beautiful and feature-rich themes can directly impact user-journeys and conversions. In addition to finding a feature-rich theme, it’s important for …
Continue reading “Fastest Shopify Themes 2024 – Tested & Ranked using Google PageSpeed Insights”
Google’s Page Experience is defined as good or bad on the basis of 5 factors – Core Web Vitals(CWV) being …
Continue reading “How to Measure & Monitor Web Vitals within Google Analytics”
GSC is one of the go to tools in any SEO’s arsenal. However, it is not without its shortcomings. This …