How Meta’s New Holiday Ad Features Can Transform Your Business This Season

This year, Tapcart’s 2024 BFCM Consumer Trends Report suggests that nearly 60% of shoppers kick off their holiday shopping in …

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Dark Mode: Accessibility vs Sustainable Web Design

Introduction Dark mode, a feature that lets users switch the color scheme of an app or website to darker colors, …

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Discover Essential Sustainable Marketing Principles and Strategies for Ethical Business Growth

Given the major issues that our world is currently facing, such as pollution and climate change, sustainability becomes an inevitable …

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Show, Don’t Tell: Demonstrating Transparency in Your eCommerce Store

For an eCommerce brand committed to good, success goes beyond creating excellent products; it extends to effectively communicating your values …

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The New Shopify Version 2.0 – An Update to Look Into

Shopify 1.0 vs 2.0 E-stores around the globe prefer Shopify due to its many features. 29th June 2021 brought one …

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Top 5 Digital Marketing Strategies For Vegan Businesses

With more and more people moving towards plant-based food products, veganism is on a steep rise. And with the rise …

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Experiencing E-commerce Traffic Drop? Here’s what you can do

eCommerce is a big arena. The online retail competition is intense and managing an eCommerce business is in itself a …

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Ecommerce Conversion Optimization – A 91 point Checklist and Infographic

Ecommerce Conversion Optimization is a widely discussed topic and yet it is often least understood. Invest in building filthy rich user …

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