Shopify’s latest update is called Shopify Magic, introducing interesting new AI powered features set to redefine how entrepreneurs manage and …
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As demand grows for green products, people are paying closer attention to how brands describe their efforts. Take “recyclable,” for …
Continue reading “Is “Recyclable” the Correct Way to Describe Your Packaging?”
On March 12, 2024, the European Parliament passed the Green Claims Directive to ensure companies back up their environmental claims …
Continue reading “How to Steer Clear of Greenwashing in Your Marketing Campaigns”
The Growing Demand for Sustainable Products It’s fascinating how consumers are increasingly leaning towards environmentally friendly products. In fact, recent …
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Committing to green claims as a business is a huge promise to deliver on. For ecommerce stores, Shopify is leading …
Continue reading “Evaluating the Carbon Emissions of Shopify Themes”
Introduction Dark mode, a feature that lets users switch the color scheme of an app or website to darker colors, …
Continue reading “Dark Mode: Accessibility vs Sustainable Web Design”