Confused? Have too much to write and don’t know where to start from? Welcome to the matrix of a writer’s …
“The most valuable of all talents is that of never using two words when one will do”, a quote by …
Web copywriting is smart writing. You need to be a smart writer to create a niche for yourself among the …
Continue reading “Copywriting Tips to Make Your Copy Stand Out”
It’s the grammar snob again, and this time I’ll pick up another very common and very unnerving error. If a …
Continue reading “You're Vs. Your – The Important Distinction”
Some of us are grammar snobs and cringe at every error we come across (I plead guilty!). As a copywriter, …
“We (the British and Americans) are two countries separated by a common language”, asserted world-renowned playwright, G.B Shaw and rightly …
Continue reading “Difference between American and British English (Part I)”
When writing a copy for a website, most content writers emphasize on search engine parameters and conveniently forget the users, …
Continue reading “SEO Content Creation: Don't forget the Users”
A recent Copyblogger post entitled ‘Do You Know When to Shut Up?‘ got me thinking. Do we copywriters know when …
Continue reading “Crisp Copywriting – Do You Know When to Stop?”