“The best writers say the most with the fewest words; the worst say the least with the most words.” – Tarl Roger Kudrick
There goes another quote on writing less. Time and again, writers have emphasized on the greatness of adages and aphorisms. And was that clairvoyant or what! The age has finally come where few words make all the difference. The age we are living through , tweet after tweet. Still don’t get it? Well next time you try and squeeze your bizarre adventure into a 140 character length twitter update, you will know exactly what we mean.
The New York Times has already acknowledged it and even prompted inclusion of the art of writing less but intelligent in formal writing courses: http://www.nytimes.com/2011/03/20/opinion/20selsberg.html?_r=1
And why must a Copywriter Care
Unless you’re planning to abandon the ship, you would not want to kiss your word-driven career goodbye, right? For any forward-looking copywriter it’s time to give rhetoric a backseat and welcome eloquence and precision in your writing style. You will need it especially when you weave your magic with:
Twitter Updates
FaceBook Feeds
Comments or may be your next text message.
Too cut the long story short lest we start crushing our own soldiers in war, write Short, Smart, Simple& (of course!) Social.
P.S – For starting out you may want to revisit Pope and his gang’s heroic couplets – surely the Romantics couldn’t have come up with something like:
‘True wit is nature to advantage dressed,
what oft was thought but, ne’er so well expressed’
There, only 92 characters. 🙂
I am a writer, reader, and a part time adventure and travel enthusiast. The other three things that vie for my mind share are dark chocolate, coffee, and photography. I am highly motivated by user perspectives and addressing the common human experience when I write.
Summary: Jiva’s efforts to empower smallholder farmers weren’t gaining the digital traction they deserved. With a strategic overhaul led by …
Continue reading “Jiva’s Organic Traffic Growth: 354% Surge in 6 Months | CueForGood”
At CueForGood (CFG), we’ve embraced a refreshing change: reusable cloth napkins. While the switch may seem minor, it’s rooted in …
Continue reading “What We Learned When We Switched From Disposable Tissues to Reusable Napkins”
On any given day, walking into the Cue For Good office feels like stepping into a space with heart. It’s …
Continue reading “Of Light, Laughter & Transformation: Diwali 2024 at Cue For Good”
At its peak in the early 2010s, PHP powered the majority of websites globally, including major platforms like Facebook and …
Continue reading “Why PHP Still Matters in 2024: A Look at Its Continued Relevance”
This year, Tapcart’s 2024 BFCM Consumer Trends Report suggests that nearly 60% of shoppers kick off their holiday shopping in …
Continue reading “How Meta’s New Holiday Ad Features Can Transform Your Business This Season”
On September 10th and 11th, 2024, I had the incredible experience at the “Louder Than Words” B Corp Festival, held …
Continue reading “Cue For Good’s Journey at the B Corp Festival 2024: Exploring Louder Than Words”